Rivalry and Group Behavior Among Consumers and Brands: Comparisons in and Out of the Sport Context, (Hardcover)

Rivalry and Group Behavior Among Consumers and Brands: Comparisons in and Out of the Sport Context, (Hardcover) Author: Palgrave MacMillan ISBN: 9783030852443 Format: Hardcover Publication Date: 2021-09-18 Page Count: 136

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Rivalry and Group Behavior Among Consumers and Brands: Comparisons in and Out of the Sport Context, (Hardcover)
$131.00