The effect of in-store TV in supermarkets on customer-based brand equity for consumer goods (Paperback)

Name: The effect of in-store TV in supermarkets on customer-based brand equity for consumer goods (Paperback)
Brand: Ingram
SKU: prod_210546b9613c45c2a8381ac0
Price: 119.00 USD
Availability: InStock

• Author: Christian Üffing,Verena Stasing • ISBN:9783640422005 • Format:Paperback • Publication Date:2009-09-09

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The effect of in-store TV in supermarkets on customer-based brand equity for consumer goods (Paperback)—

$119.00

Price unavailable

The effect of in-store TV in supermarkets on customer-based brand equity for consumer goods (Paperback)—

$119.00