The End of Branding: What Really Drives Consumers to Buy: Marketing That's Targeted to Real-World Buying Behavior, (Paperback)

The End of Branding: What Really Drives Consumers to Buy: Marketing That's Targeted to Real-World Buying Behavior, (Paperback) Author: Springer Gabler ISBN: 9783658140786 Format: Paperback Publication Date: 2016-10-17 Page Count: 150

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