Understanding Consumer Decision Making: The Means-end Approach To Marketing and Advertising Strategy, (Hardcover)

Understanding Consumer Decision Making: The Means-end Approach To Marketing and Advertising Strategy, (Hardcover) Author: Psychology Press ISBN: 9780805817300 Format: Hardcover Publication Date: 2001-05-01 Page Count: 466

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Understanding Consumer Decision Making: The Means-end Approach To Marketing and Advertising Strategy, (Hardcover)
$235.00